Competitor Analysis

Competitor Analysis: Get Ahead of your Competitors

Every business today is facing immense competition and Market Research & Competitor Analysis should be your first approach towards designing effective marketing strategies for your business. You carry out a number of activities like SWOT (Strength, Weakness, Opportunity, Threat) Analysis, resource gathering, profitability goals etc. But all these activities are for your own business. To achieve all your objectives, it is essential to benchmark your competitors and devise your own strategies in relation to a detailed study of that of your competitors.

How Competitor Analysis can give you the right direction to run your business?

We first identify your current and potential competitors and make an in-depth investigation about their business, current, and past market positioning strategies, cost, structure, customer base, market share, and marketing approach.

Identify their strengths and weak areas, market opportunities and threats

Conduct PEST Analysis (Political, Economic, Social, Technological), to understand external factors and your competitors’ reactions when there is a change in these external factors.

Devise strategies for a competitive edge based on your unique attributes that can differentiate you from your rivals, compensate with your rival’s shortcomings and give your organization the capability to cope up and deal with the ever changing market conditions.

Competitor Analysis promises a better future...

We believe that competitor analysis is an integral part of building strong marketing strategies to run your business smoothly. it can also alert you against your competitor’s moves. It is a crucial step in making your business a booming success and it needs to be done from time to time to match the dynamic market and to judge your current standing in the market, thus developing a future direction for your organization. Competent analysis using Data Analytics brings with it the promise of a better future. Therefore, do not simply neglect competitor analysis because it can save you from impending danger and crude competition.

Data Analytics combined with Strategy & Consulting, Digital Marketing and other services is a sure-shot way to gain success.

WHAT OUR CUSTOMERS ASK US – FAQS ABOUT DATA ANALYSIS

What is Data Analytics?

Business Data Analytics is all about analyzing your business data and derive meaningful actions out of it. It is a scientific process to convert your raw business data into information that will then help you find the best decisions for your business.

How can Data Analytics help me in my Business?

Business Data Analytics helps you answer the following questions: What is happening in my business? Why is it happening? What are the strategies to solve it? Businesses are utilizing Data Analytics to take more specific decisions based on data insights. It allows a business to reveal opportunities which can be addressed only after using Analytics. Analytics helps organizations to solve patterns, trends and connections in data to clarify, anticipate and respond to a market phenomenon.

Will I be locked in a contract for long term?

Not in any manner! All Contracts are designed on a monthly basis. There are no hidden charges for scrapping off. We are happy to share that we have never had a customer end their contract or change to another service provider since we've begun.

Is there any minimum pricing/budget I can start with?

We do have pre-decided budgets and monthly plans, but at the same time, we also provide customized packages and our capacity to deal with all the budgets plans – Big or Small, distinguishes us from the rest of the agencies. Every customer's requirement is assessed separately based on his objectives, needs, and capacity. You get back what you put in, so in the event that you can't afford the cost, we'll share a piece of advice with you on possible alternatives.

Why companies across all industry verticals opted for Data Analytics and Business Intelligence services?

Data analysis conducted by an expert data analytics consultancy can give you lots of meaningful insights for future roadmaps and business decision making, predictive analysis etc. You can make unbiased and wise decisions based on facts and problem identification. this is the reason business data analysis services are sought after by companies across all verticals.

How important are dashboards and other types of data visualization for my organization?

Once you have gathered raw data and converted it into meaningful information, then comes the part of making use of that data to draw meaningful insights. This is where visualization comes into picture. It comprises of arranging data into dashboards, pivot tables and much more to make the data presentable and easy to read. It is very important to have data arranged in a way that enables you to make the right discoveries, operational patterns and trends to derive business decisions. Data visualization is very imp in your journey from data to insights.

Does Network Economy really help in boosting the economy?

Yes, Network Economy certainly helps in boosting economy due to many reasons like - It enables common person to become an entrepreneur and start their own business with low cost of capital. It also breaks the old conventions of an organization like most senior people getting paid more etc. In networked economy, the person who is most productive earns the most no matter when he entered the business, thus improving the economy by motivating people. Also it is a great way to market products and services because it is beneficial to customers instead of charging them more for marketing expenses. The customers get rewarded for recommending their favorite products to people around them. Ad2Brand provides best network economy services in Pune.

Is context aware computing beneficial for my business?

Yes, context aware computing is a new technology still in its early stages but it is being fast adopted by many organizations because it helps you to connect better with customers. Most of mobile applications nowadays are context aware by default. Apple's Siri, Google's Now On Tap, Highlight App are few big innovations based on context aware computing. Big players like Nokia, Amazon, Microsoft, Google, Facebook, Apple are fast adopting this technology which clearly shows it's scope for business growth. Also context aware computing market is said to rise over $100 billion by 2018.

Why is consumer behavior research important for customer support?

As they say, "customer experience is the next competitive battleground" nowdays, this is the reason why customer oriented approach is ruling the world. This is the reason it is of vital importance to understand your customers and their preferences and make efforts in that direction. Our consumer behavior metrics services will help you in winning more customers and excelling above your competitors.

What is the importance of consumer behavior metrics for business?

All business have different and unique objectives and goals. So they have different target audience. It is important to know consumer behavior to achieve goals.