Year: 2013

Business Logo Design and Brand Personality Your customers follow your brand online and associate human characteristics with your brand. for eg: Dove brand is associated with a warm and feminine personality. Your brand personality is determined by your company logo. Logo is the face of your company and it should be able to imbibe positive personality and positive vibes about... Read More

Content is the King As they say, your content does most of the work for you in SEO and Digital Marketing. If your content appeals to your target audience, half of the work is done. You have already grabbed their attention and made your good perception in their minds. Nothing is possible without engaging content which needs incorporation of an... Read More

Smart Keyword Research Techniques to Boost your SEO! Incorporating a smart way of keyword research is necessary to find out the right keywords that can target interest and intent of the audience. A good keyword list can be used for SEO, PPC and even Content Marketing to develop effective and engaging content. Your curiosity for smart keyword research shows that... Read More

YouTube SEO: Importance of Videos in getting higher SEO rankings Influential and innovative companies are making use of more and more videos in their online marketing strategies. This is because videos are now accounting for about 60% of online traffic which is expected to rise even more in the coming years. The rise in video advertising is just because they... Read More

What does having an online presence mean? Whether yours is a small, medium or large business, having an online presence means having a website of your company over the world wide web. It is a global trend that people turn on the internet to research for any product/service and in the process of doing so, they should be redirected to... Read More